Gift and Key Card Marketing Solutions for Restaurants and Cafes
Card Programs That Build Success
Owning your own restaurant can be very exciting and rewarding. In today’s competitive business environment, it can be challenging as well. Regardless of the size or scope of your business, two critical factors for success are – Referral and Retention.
Gift and loyalty cards are a proven way to help build both!
Gift Cards Enhance Image and Inspire Referrals
When a current customer purchases a gift card for a friend, neighbor, family member or co-worker, it results in a new customer walking through the door – the ultimate referral! The perfect gift card design can help attract buyer attention, inspire unplanned purchases, add excitement and enthusiasm to the gifting moment – and reinforce the quality of your business.
Loyalty Cards Create Value and Motivate Retention
Surrounded by the current choice-abundant marketplace, clients need to be motivated and incented to keep coming back. Reward and loyalty programs are the ideal way to do that. Cards, when designed and messaged to convey appreciation, are the perfect medium. PLI can help with your Card Marketing Program and, in turn, make your clients feel valued, enthused and inspired to return.
It is worth noting a complimentary limited value gift card redeemable for future services after so many visits or referrals is also a valuable business builder. With gift card recipients typically spending notably more than the loaded value, gift cards become a proven revenue builder as well.
Card Marketing Programs Made Easy
As an entrepreneur, your responsibilities can be endless and your resources limited. PLI understands this. We have been helping restaurant owners become more successful with savvy gift card and loyalty programs for more than 35 years. A dedicated account manager will work closely with you to create and grow a Card Marketing Program that meets your objectives and fits your budget.
We can even review your card program results with you periodically and make marketing recommendations that can improve outcomes and increase revenue. Also, consider our Advertising Key Card Program.