back_arrow_icon
Blog
PLI Boosts Minimum Wage to $17 at Asheville Location

PLI Boosts Minimum Wage to $17 at Asheville Location

More than 200 current employees at Asheville location see corresponding pay increases

PLI Card Marketing Solutions (https://www.plicards.com) announced today that it is increasing its minimum starting wage at its Asheville location from $14.50 to $17. This is the second wage increase implemented in 2021 by the Asheville employer, a manufacturer that has been providing hundreds of Asheville jobs and producing gift cards and hotel key cards in North Carolina since 1988. Following an increase from $13 to $14.50 implemented in May, the adjustment to $17 represents a cumulative 30% boost in minimum wage at the facility since the beginning of 2021.

PLI Asheville jobs

“At PLI, our corporate vision is ‘to be the ultimate destination for customers and talent’,” said Tom Garland, President & CEO. “Our employees make us who we are at PLI. Attracting and retaining great people means providing our employees with a positive atmosphere, a safe environment, generous benefits, and opportunities for professional development. And today, more than ever, it means taking the lead in our industry and in our local markets with competitive wages. In conjunction with the boost in our minimum wage, we will be increasing wages for over 200 of our current employees.”

Employees will continue to receive PLI’s industry-leading benefits, such as:

  • Paid holidays and personal time-off
  • Medical, dental, and vision coverage for employees and families
  • 401k with company contribution
  • Tuition reimbursement
  • Fun and engaging wellness program
  • Short-term and long-term disability
  • Company-paid life and AD&D insurance
  • Numerous optional supplemental insurance plans
  • Pet insurance
  • Employee assistance program

With more than 700 employees across all locations, PLI is the largest gift and key card provider in North America, serving over 25,000 unique customers annually and shipping to 140 countries. With locations across the United States, from coast to coast, distribution centers in Canada and Europe, and the strongest customer-support team in the industry, PLI aims to deliver a seamless customer experience and a local feel to each individual customer. Learn more about PLI’s Asheville jobs at https://www.plicards.com and explore PLI’s career opportunities at https://careers.plicards.com/.

Recent

small_phaserBeamLinebottom

LAS VEGAS, NV  – February 6, 2026 – PLI’s Las Vegas facilities came together for a Super Bowl Celebration designed to give employees a break from their daily routines and enjoy time together.

6 Feb 2026

LAS VEGAS, NV  – February 4, 2026 – I am pleased to announce the promotion of Sandy Moriwaki-Yogi to Safety Manager, effective today. Sandy will continue to report to Claudia Alarcia.

4 Feb 2026

In the world of hospitality and event management, first impressions are paramount. Often, one of the first interactions guests have is at the check-in desk, where they receive their room key.

29 Jan 2026

Gift cards have become an essential part of retail sales strategies, offering businesses a versatile tool to increase brand awareness and drive sales.

20 Jan 2026

Gift cards have become a staple in the retail industry, offering a convenient and versatile gift option for consumers. However, the way they are presented in stores can significantly influence sales. Implementing effective gift card displays can transform mere interest at the point of sale into an actual purchase. Here are some strategies to optimize your gift card displays

12 Jan 2026

Robert Boehm joins PLI as the new Head of Security, reporting directly to me. Robert has nearly 19 years of distinguished law enforcement experience with the Las Vegas Metropolitan Police Department (LVMPD).

5 Jan 2026

I’m pleased to share that Dwight Watson has joined PLI as our Business Development Consultant for Casinos and Events, reporting directly to Michele Esposito. 

5 Jan 2026

I’m pleased to share that Andrew “Drew” DeVane has joined our team as a New Business Development Consultant, reporting directly to Michele Esposito. 

5 Jan 2026

Newsroom

small_phaserBeamLinebottom