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3Ps of Card Marketing – Consumer Data from PLI Cards
November 6, 2019
Increase gift card revenue with (1) presentation, (2) packaging and (3) promotion. The effectiveness of implementing the 3Ps of card marketing is strongly supported by facts and figures...
PLI Contributes to Recent ICMA Article
November 5, 2019
PLI was a primary contributor to the recent article, Gift Cards Change ‘Gifting Experience,’ published by the International Card Manufacturers Association (ICMA)...
PLI Helps Sweet Dreams, Full Plates Achieve Record Success
October 29, 2019
PLI (Plasticard-Locktech International LLP) designed, manufactured and donated hotel door hangers and posters to promote the third annual Sweet Dreams, Full Plates campaign, helping to set a new record this year...
Shedd Aquarium
Chicago, IL
Thank you for your assistance over the past many years we've worked together. PLI has been very easy to work with; you're always very accommodating and flexible with timelines/deadlines, which is appreciated. This year we've noticed a significant increase in ticket sales with each of the hotels that use our keycards that promote the availability of Shedd VIP tickets at their front desk. As for ticket sales, 5 of our top 7 sales leaders use the Shedd keycards produced by PLI. After speaking with several of those hotels, they do feel that the keycards are an excellent tool for promoting the availability of tickets and that the keys do impact an increase in Shedd VIP ticket sales.