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Design Matters
January 28, 2020
Ideas on how creative design and special print techniques can help increase gift card revenue.
PLI Receives Green Business Challenge Award
December 17, 2019
PLI was recently recognized with the St. Louis Green Business Challenge Award from The Missouri Botanical Garden for their participation in the Green Business Challenge at the Apprentice Level.
3Ps of Card Marketing – Consumer Data from PLI Cards
November 6, 2019
Increase gift card revenue with (1) presentation, (2) packaging and (3) promotion. The effectiveness of implementing the 3Ps of card marketing is strongly supported by facts and figures...
Shedd Aquarium
Chicago, IL
Thank you for your assistance over the past many years we've worked together. PLI has been very easy to work with; you're always very accommodating and flexible with timelines/deadlines, which is appreciated. This year we've noticed a significant increase in ticket sales with each of the hotels that use our keycards that promote the availability of Shedd VIP tickets at their front desk. As for ticket sales, 5 of our top 7 sales leaders use the Shedd keycards produced by PLI. After speaking with several of those hotels, they do feel that the keycards are an excellent tool for promoting the availability of tickets and that the keys do impact an increase in Shedd VIP ticket sales.