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PLI Celebrates National Send a Card to a Friend Day
PLI celebrates National Send a Card to a Friend Day with Greeting Card Enclosures

National send a Card to a Friend Day provides an opportunity to surprise friends and show them they are thought about, special and valued. Enclosing a gift card with a greeting card can make an even stronger statement of sentiment.
Take the opportunity to increase gift card sales, while making it convenient and easy for consumers to convey appreciation, with Greeting & Gift Card Packages. Mailed or presented in person, Greeting & Gift Card Packages can be designed for various holidays, occasions and for everyday celebrations of friendship, recognition and thankfulness throughout the entire year.
PLI received prestigious industry recognition for producing an “award-winning” Greeting & Gift Card Package for a leading, iconic food and beverage chain.
Contact PLI for Greeting & Gift Card Package ideas that can help grow your Card Marketing Program.
The Chicago Tribune reports that millennials are the biggest buyers of paper greeting cards, after decades of lumping sales with the advent of the digital age – physical cards are back, with more than six billion sold annually.
Recent
Gift cards have become a staple in the retail industry, offering a convenient and versatile gift option for consumers. However, the way they are presented in stores can significantly influence sales. Implementing effective gift card displays can transform mere interest at the point of sale into an actual purchase. Here are some strategies to optimize your gift card displays
12 Jan 2026
Robert Boehm joins PLI as the new Head of Security, reporting directly to me. Robert has nearly 19 years of distinguished law enforcement experience with the Las Vegas Metropolitan Police Department (LVMPD).
5 Jan 2026
I’m pleased to share that Dwight Watson has joined PLI as our Business Development Consultant for Casinos and Events, reporting directly to Michele Esposito.
5 Jan 2026
I’m pleased to share that Andrew “Drew” DeVane has joined our team as a New Business Development Consultant, reporting directly to Michele Esposito.
5 Jan 2026
I’m excited to share that Michele Esposito has been appointed as our new Director of Custom and Casino Sales, reporting directly to Robyn Evans.
5 Jan 2026
I’m pleased to share that Robyn Evans has joined our team as Vice President of Hospitality Sales, reporting directly to me.
5 Jan 2026
As we begin a new and exciting year in Hospitality, I am pleased to announce not only the addition of four new and experienced sales team members, but also the creation of a newly structured sales organization designed to better meet the challenges of handling the various sectors and customers we service.
5 Jan 2026
LAS VEGAS, NV – December 22, 2025 – The holiday season at PLI is all about coming together, having fun, and celebrating the people who make our work possible.
22 Dec 2025
Newsroom

Robert Boehm Joins PLI as the New Head of Security
Robert Boehm joins PLI as the new Head of Security, reporting directly to me. Robert has nearly 19 years of distinguished law enforcement experience with the Las Vegas Metropolitan Police Department (LVMPD). | 5 Jan 2026

PLI Welcomes Dwight Watson as Business Development Consultant for Casinos and Events
I’m pleased to share that Dwight Watson has joined PLI as our Business Development Consultant for Casinos and Events, reporting directly to Michele Esposito. | 5 Jan 2026

PLI Appoints Andrew DeVane as New Business Development Consultant
I’m pleased to share that Andrew “Drew” DeVane has joined our team as a New Business Development Consultant, reporting directly to Michele Esposito. | 5 Jan 2026

PLI Appoints Michele Esposito as Director of Custom and Casino Sales
I’m excited to share that Michele Esposito has been appointed as our new Director of Custom and Casino Sales, reporting directly to Robyn Evans. | 5 Jan 2026

Robyn Evans Joins PLI as Vice President of Hospitality Sales
I’m pleased to share that Robyn Evans has joined our team as Vice President of Hospitality Sales, reporting directly to me. | 5 Jan 2026

PLI HEAT Organizational Announcement
As we begin a new and exciting year in Hospitality, I am pleased to announce not only the addition of four new and experienced sales team members, but also the creation of a newly structured sales organization designed to better meet the challenges of handling the various sectors and customers we service. | 5 Jan 2026

PLI Gingerbread House Contest Holiday Fun
LAS VEGAS, NV – December 22, 2025 – The holiday season at PLI is all about coming together, having fun, and celebrating the people who make our work possible. | 22 Dec 2025

Holiday Luncheon Brings Cheer to PLI
LAS VEGAS, NV and ASHEVILLE, NC December 18, 2025 – The holiday season brought warmth and celebration to PLI’s Asheville and Las Vegas facilities as employees came together for this year’s Holiday Luncheon. | 19 Dec 2025