PLI Contributes to Recent ICMA Article
PLI Makes the News in Recent ICMA Article
PLI was a primary contributor to the recent article, Gift Cards Change ‘Gifting Experience,’ published by the International Card Manufacturers Association (ICMA). IMCA is a leading global association for card manufacturers, personalizers and other industry participants.
The on-line article focused on current and future trends in the gift card marketplace. Highlights featured the call for gift cards that are, “unique, targeted, personal and, when done right, create experiences that delight consumers. Generic, one-size-fits-all gift cards are a thing of the past.”
Additional gift card marketplace insights from PLI included the importance of: (1) gift card packaging that inspires, (2) attractive eco-friendly alternatives, (3) local and regional design appeal, (4) speed-to-market, (5) enhanced gift card fulfillment and distribution logistics.
Read the complete ICMA article here
Forward thinking and keeping abreast of the changing gift card marketplace, PLI is dedicated and determined to meet and exceed the needs of our clients, helping them to be fashionable, competitive, and profitable.
Recent
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Newsroom
PLI Welcomes Shawn Howard to Strategic G&L Team
Las Vegas, NV – September 16, 2025 – PLI is excited to announce a new addition to the Strategic G&L team. Shawn will report to Mary Parks and will be Director of Strategic Sales. With more than 18 years of experience in enterprise sales, business development, and corporate marketing, Shawn Howard is a proven leader in driving substantial growth and innovation. | 16 Sep 2025
Celebrating Our Greatest Asset: The PLI Family
Las Vegas, NV - September 11, 2025 – What makes a company truly exceptional? At PLI, the answer is simple: our employees. Behind every breakthrough, milestone, and success story is our PLI family—an extraordinary group of individuals who bring passion, creativity, and dedication to work every single day. | 12 Sep 2025
PLI Names New CFO as Perry Morgan Announces Retirement
Las Vegas, NV – September 10, 2025 – PLI today announced that Chief Financial Officer Perry Morgan will retire effective November 21, 2025. Morgan has served as CFO since 2021, building a strong finance organization and contributing to the company’s growth and success well beyond the finance function. | 10 Sep 2025
PLI Announces Retirement of Senior Vice President and General Counsel, Leeton Lee
Las Vegas, NV – September 10, 2025 – PLI today announced that Leeton Lee, Senior Vice President and General Counsel, will retire effective December 31, 2025, after more than four years of service with the company. | 10 Sep 2025
PLI Marketing Organizational Announcement
Las Vegas, NV – September 9, 2025 – PLI is excited to announce Tyler Hirashima has been promoted to Marketing Manager still reporting to Mary Parks. Tyler has been with PLI for 1.5 years and has played a key role in producing impactful marketing materials for our Hospitality and G&L teams. His creativity, can-do attitude, and drive have strengthened our communications and brand presence. We look forward to seeing Tyler continue to elevate our marketing efforts in his new role! | 9 Sep 2025
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PLI HEAT Organizational Announcement
Asheville, NC – July 28th, 2025 - PLI is excited to announce an important new addition to the HEAT division: Matt Pegg joined us as Director of Sales, reporting directly to our VP of Sales for HEAT. Matt brings a strong background in leadership and sales within the hospitality and event sectors. He will be onsite, working closely with the sales team, and operations. | 9 Sep 2025
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