NEW Product! K-Box – Gift Card Box
K-Box – Gift Card Box
K-Box Can Unfold Extra Gift Card Revenue
Inspired by Kirigami, a form of origami folding paper art that allows paper cutting, PLI offers the exclusive Kirigami gift card box (K-Box) for retailers and other merchants looking for effective ways to increase revenue from gift card sales.
Novel and Noteworthy
Giving the gift-of-choice becomes more personal and special when customers purchase a gift card complete with interesting, attractive bonus-room packaging. K-Box is purposely designed with extra space to accommodate an add-on, just-for-you gift. Beyond the bonus-room benefit, K-box is sure to attract the attention of gift givers and the enjoyment of recipients with its unique, interactive design.
Add Even More Personality
Customize K-Box with your own graphics, or rely on the experience and expertise of PLI’s creative team to develop a look and style that you’ll be proud to have represent your brand. K-box’s size and shape can also be modified for a total custom package.
Increase Purchase Potential
Beyond the typical 20% uplift from recipients spending more than the load value of the gift card, extra revenue can be generated from including bonus-room packaging, like K-Box, along with gift cards. K-Box is a strong motivator and influencer for customers to purchase additional
add-on products.
Strategic and convenient placement of eye-catching add-on items, along with idea-generating signage and gifting examples, near your gift card displays further entices supplemental purchases.
For more information on K-Box and other packaging ideas that create appeal
and sales growth for your Card Marketing Program, contact PLI today. Download a PDF version of this information HERE.
Recent
Las Vegas, NV – September 17, 2025 – PLI is proud to announce that Stephanie Thompson, VP of Business Development, has been elected to the Retail Gift Card Association (RGCA) Board of Directors! The RGCA is the premier organization for the gift card industry, made up of retailers, vendors, and industry experts who are passionate about promoting best practices, driving innovation, and ensuring the long-term success of the gift card space.
17 Sep 2025
Las Vegas, NV – September 16, 2025 – PLI is excited to announce a new addition to the Strategic G&L team. Shawn will report to Mary Parks and will be Director of Strategic Sales. With more than 18 years of experience in enterprise sales, business development, and corporate marketing, Shawn Howard is a proven leader in driving substantial growth and innovation.
16 Sep 2025
Las Vegas, NV - September 11, 2025 – What makes a company truly exceptional? At PLI, the answer is simple: our employees. Behind every breakthrough, milestone, and success story is our PLI family—an extraordinary group of individuals who bring passion, creativity, and dedication to work every single day.
12 Sep 2025
Las Vegas, NV – September 10, 2025 – PLI today announced that Chief Financial Officer Perry Morgan will retire effective November 21, 2025. Morgan has served as CFO since 2021, building a strong finance organization and contributing to the company’s growth and success well beyond the finance function.
10 Sep 2025
Las Vegas, NV – September 10, 2025 – PLI today announced that Leeton Lee, Senior Vice President and General Counsel, will retire effective December 31, 2025, after more than four years of service with the company.
10 Sep 2025
Las Vegas, NV – September 9, 2025 – PLI is excited to announce Tyler Hirashima has been promoted to Marketing Manager still reporting to Mary Parks. Tyler has been with PLI for 1.5 years and has played a key role in producing impactful marketing materials for our Hospitality and G&L teams. His creativity, can-do attitude, and drive have strengthened our communications and brand presence. We look forward to seeing Tyler continue to elevate our marketing efforts in his new role!
9 Sep 2025
Asheville, NC – September 2, 2025 - PLI is excited to announce an important new addition to the HEAT division: Phil Traywick will be joining us as Vice President of Sales for HEAT, effective Tuesday, September 2. Phil will report directly to our CEO, Mark McEachen and be based in Asheville, NC.
9 Sep 2025
Asheville, NC – July 28th, 2025 - PLI is excited to announce an important new addition to the HEAT division: Matt Pegg joined us as Director of Sales, reporting directly to our VP of Sales for HEAT. Matt brings a strong background in leadership and sales within the hospitality and event sectors. He will be onsite, working closely with the sales team, and operations.
9 Sep 2025
Newsroom

PLI’s Stephanie Thompson Elected to RGCA Board of Directors
Las Vegas, NV – September 17, 2025 – PLI is proud to announce that Stephanie Thompson, VP of Business Development, has been elected to the Retail Gift Card Association (RGCA) Board of Directors! The RGCA is the premier organization for the gift card industry, made up of retailers, vendors, and industry experts who are passionate about promoting best practices, driving innovation, and ensuring the long-term success of the gift card space. | 17 Sep 2025

PLI Welcomes Shawn Howard to Strategic G&L Team
Las Vegas, NV – September 16, 2025 – PLI is excited to announce a new addition to the Strategic G&L team. Shawn will report to Mary Parks and will be Director of Strategic Sales. With more than 18 years of experience in enterprise sales, business development, and corporate marketing, Shawn Howard is a proven leader in driving substantial growth and innovation. | 16 Sep 2025

Celebrating Our Greatest Asset: The PLI Family
Las Vegas, NV - September 11, 2025 – What makes a company truly exceptional? At PLI, the answer is simple: our employees. Behind every breakthrough, milestone, and success story is our PLI family—an extraordinary group of individuals who bring passion, creativity, and dedication to work every single day. | 12 Sep 2025

PLI Names New CFO as Perry Morgan Announces Retirement
Las Vegas, NV – September 10, 2025 – PLI today announced that Chief Financial Officer Perry Morgan will retire effective November 21, 2025. Morgan has served as CFO since 2021, building a strong finance organization and contributing to the company’s growth and success well beyond the finance function. | 10 Sep 2025

PLI Announces Retirement of Senior Vice President and General Counsel, Leeton Lee
Las Vegas, NV – September 10, 2025 – PLI today announced that Leeton Lee, Senior Vice President and General Counsel, will retire effective December 31, 2025, after more than four years of service with the company. | 10 Sep 2025

PLI Marketing Organizational Announcement
Las Vegas, NV – September 9, 2025 – PLI is excited to announce Tyler Hirashima has been promoted to Marketing Manager still reporting to Mary Parks. Tyler has been with PLI for 1.5 years and has played a key role in producing impactful marketing materials for our Hospitality and G&L teams. His creativity, can-do attitude, and drive have strengthened our communications and brand presence. We look forward to seeing Tyler continue to elevate our marketing efforts in his new role! | 9 Sep 2025

PLI HEAT Organizational Announcement
Asheville, NC – September 2, 2025 - PLI is excited to announce an important new addition to the HEAT division: Phil Traywick will be joining us as Vice President of Sales for HEAT, effective Tuesday, September 2. Phil will report directly to our CEO, Mark McEachen and be based in Asheville, NC. | 9 Sep 2025

PLI HEAT Organizational Announcement
Asheville, NC – July 28th, 2025 - PLI is excited to announce an important new addition to the HEAT division: Matt Pegg joined us as Director of Sales, reporting directly to our VP of Sales for HEAT. Matt brings a strong background in leadership and sales within the hospitality and event sectors. He will be onsite, working closely with the sales team, and operations. | 9 Sep 2025