USA & Canada: +1-800-752-1017
International : +1 828-210-4754
The 2019 B2B Gift Card Market
Employee Appreciation Day is an opportunity to thank employees and express gratitude for their valuable contributions. It is also a good time to strategize how to strengthen your Card Marketing Program with B2B reward/incentive gift card ideas.
69% of employees surveyed would like to receive a gift card as a reward from an employer.
Over 85% of B2B gift cards redeemed are physical gift cards.
Growing, significant and profitable, B2B gift cards are a measurable and proven revenue builder.
To introduce brand new B2B gift cards, or refresh and enhance your current offering with designers that resonate with recipients, contact PLI .
https://blackhawknetwork.com/consumer-gift-card-preferences/(69%)
http://theirf.org/research/industry-outlook-study-2019-merchandise-gift-card-and-event-gifting/2590/
https://www.cashstar.com/blog/flourish-2018-recap-how-to-icrease-awareness-of-b2b-programs-with-endusers/
https://www.giftcardgranny.com/statistics/http://www.incentivemag.com/Gift-Cards/Prepaid/Research-Finds-Growing-Gift-Card-Market/
https://www.giftcards.com/gift-card-statistics
Recent
LAS VEGAS, NV – February 6, 2026 – PLI’s Las Vegas facilities came together for a Super Bowl Celebration designed to give employees a break from their daily routines and enjoy time together.
6 Feb 2026
LAS VEGAS, NV – February 4, 2026 – I am pleased to announce the promotion of Sandy Moriwaki-Yogi to Safety Manager, effective today. Sandy will continue to report to Claudia Alarcia.
4 Feb 2026
In the world of hospitality and event management, first impressions are paramount. Often, one of the first interactions guests have is at the check-in desk, where they receive their room key.
29 Jan 2026
Gift cards have become an essential part of retail sales strategies, offering businesses a versatile tool to increase brand awareness and drive sales.
20 Jan 2026
Gift cards have become a staple in the retail industry, offering a convenient and versatile gift option for consumers. However, the way they are presented in stores can significantly influence sales. Implementing effective gift card displays can transform mere interest at the point of sale into an actual purchase. Here are some strategies to optimize your gift card displays
12 Jan 2026
Robert Boehm joins PLI as the new Head of Security, reporting directly to me. Robert has nearly 19 years of distinguished law enforcement experience with the Las Vegas Metropolitan Police Department (LVMPD).
5 Jan 2026
I’m pleased to share that Dwight Watson has joined PLI as our Business Development Consultant for Casinos and Events, reporting directly to Michele Esposito.
5 Jan 2026
I’m pleased to share that Andrew “Drew” DeVane has joined our team as a New Business Development Consultant, reporting directly to Michele Esposito.
5 Jan 2026
Newsroom
PLI’s Game Day Celebration
LAS VEGAS, NV – February 6, 2026 – PLI’s Las Vegas facilities came together for a Super Bowl Celebration designed to give employees a break from their daily routines and enjoy time together. | 6 Feb 2026
Safety Organizational Announcement
LAS VEGAS, NV – February 4, 2026 – I am pleased to announce the promotion of Sandy Moriwaki-Yogi to Safety Manager, effective today. Sandy will continue to report to Claudia Alarcia. | 4 Feb 2026
Robert Boehm Joins PLI as the New Head of Security
Robert Boehm joins PLI as the new Head of Security, reporting directly to me. Robert has nearly 19 years of distinguished law enforcement experience with the Las Vegas Metropolitan Police Department (LVMPD). | 5 Jan 2026
PLI Welcomes Dwight Watson as Business Development Consultant for Casinos and Events
I’m pleased to share that Dwight Watson has joined PLI as our Business Development Consultant for Casinos and Events, reporting directly to Michele Esposito. | 5 Jan 2026
PLI Appoints Andrew DeVane as New Business Development Consultant
I’m pleased to share that Andrew “Drew” DeVane has joined our team as a New Business Development Consultant, reporting directly to Michele Esposito. | 5 Jan 2026
PLI Appoints Michele Esposito as Director of Custom and Casino Sales
I’m excited to share that Michele Esposito has been appointed as our new Director of Custom and Casino Sales, reporting directly to Robyn Evans. | 5 Jan 2026
Robyn Evans Joins PLI as Vice President of Hospitality Sales
I’m pleased to share that Robyn Evans has joined our team as Vice President of Hospitality Sales, reporting directly to me. | 5 Jan 2026
PLI HEAT Organizational Announcement
As we begin a new and exciting year in Hospitality, I am pleased to announce not only the addition of four new and experienced sales team members, but also the creation of a newly structured sales organization designed to better meet the challenges of handling the various sectors and customers we service. | 5 Jan 2026
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International: +1 828-210-4754
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