The Clear Value of Signage

Some of the many customer experience-building, efficiency- adding ideas from PLI – 


Design and message that resonates with your guests adds even more to the value of signage.

Communication is beneficial for guests, housekeeping staff and others, and signage is an effective means of communication throughout your property – helping create an enjoyable, repeat worthy guest experience!

Connect with Guests and the Environment

Use in-room signage to communicate important water and energy conservation initiatives and encourage guest participation.  

  • Towel Usage – Please reuse towels, indicate which towels need refreshing

  • Bed Linen – Changed daily upon request only

  • Electricity Savings – Please turn down air conditioning, turn off lights, TV and exhaust fan when exiting room

Besides helping the environment, publicizing your green practices can also help reduce utility costs and conserve valuable staff time by cutting back on select housekeeping tasks. 

Keep Guests in the Loop  

Clearly visible signs communicate both perks and policies.


  • No smoking areas

  • Complimentary coffee, tea, breakfast

  • Restaurant, pool and other amenity hours


Clearly informing guests of your property’s practices can help free up staff by reducing “front desk” inquiries. 

PLI Makes Signage Easy

For more than 35 years hoteliers have been relying on PLI for signage, key cards and other marketing programs. A dedicated PLI representative can work with you to determine your signage program needs, make design suggestions and ensure all your signage is completely accurate and arrives on time, keeping you informed every step of the way. 

Signage can improve the guest experience and add efficiency to operations. Contact PLI for ideas and assistance on a signage program that can help deliver both. Download a PDF version of this information HERE.


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