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Card Marketing Insights, Trends & Industry News from PLI

All Blogs

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Why Gift Cards Are the Smartest Addition to Your Loyalty Program

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Incorporating Gift Cards for Customer Retention

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PLI Welcomes Katie Schroeder to Strategic G&L Team

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PLI’s Stephanie Thompson Elected to RGCA Board of Directors

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PLI Welcomes Shawn Howard to Strategic G&L Team

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Celebrating Our Greatest Asset: The PLI Family

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PLI Names New CFO as Perry Morgan Announces Retirement

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PLI Announces Retirement of Senior Vice President and General Counsel, Leeton Lee

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PLI Marketing Organizational Announcement

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PLI HEAT Organizational Announcement

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PLI HEAT Organizational Announcement

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PLI’s One Team One Dream: A Workplace Rooted in Compassion

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The Evolution of Hotel Key Cards: From Magnetic Stripes to RFID

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PLI Town Hall: Recognition, Results, and What’s Next

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How to Design Gift Card Displays That Capture Your Brand’s Essence

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Leveling Up in Hospitality

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How Gift Cards Make Last-Minute Gifting Effortless and Thoughtful

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PLI Adding More Capacity

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How Specialty Card Treatments Can Make Your Gift Cards Stand Out

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Common Myths about Gift Cards Debunked

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PLI’s Easter Egg-Stravaganza

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Increase Your Gift Card Sales with Our Loyalty Program Insights

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Irresistible Gift Card Promotion Strategies to Drive Repeat Customers

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Maryland Gift Card Law: What You Need to Know

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Paper Gift Cards: A Classic Solution for Modern Business Challenges

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Why Every Employer Should Use Gift Cards to Keep and Attract Talent

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Celebrating Valentine’s Day: A day of Sweetness and Team Spirit

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Sustainable Solutions: Finding the Right Fit for your Gift Card Program

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PLI Renews with the U.S. EPA SmartWay® Transport Partnership

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Gift Card Consumer Spending: An Insight into Spending Behavior

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‘Tis the Season for Gratitude: A Christmas Luncheon to Remember

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Holiday Message from our CEO

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Personalized Gift Cards: How Customization is Revolutionizing Gifting Trends

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Grateful for Strength After Hurricane Helene

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A Thanksgiving Message from our CEO to Employees

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PLI G&L Operations Organization Change

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Leadership Awards Program Winners for Q3 2024

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A Monster Mash of Team Spirit at PLI

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Create a Winning Gift Card Program: Everything You Need to Know

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Stronger Together: Frederic’s Story of Growth and Belonging at PLI

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PLI Shines at the OnCon Icon Awards: Celebrating Information Security Excellence

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Modern Guide to Gift Cards: Ideal Choices for Birthdays, Anniversaries, and Life’s Milestones

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Hurricane Helene Relief Effort: PLI GoFundMe Fundraiser

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Hurricane Helene Impact Update

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5 Ways to Drive Gift Card Sales During the Holidays

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One Team One Dream: PLI’s Heartbeat for Community and Compassion

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Leadership Awards Program Winners for Q2 2024

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Stay Ahead of the Game: Smart Strategies for Gift Card Fraud Prevention for 2024

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Locked and Secure: How Security Labels Safeguard Gift Card Value

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Types of Gift Card Fraud Packaging

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Celebrating Excellence: Bin He Receives Outstanding Employee CEO Award

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Celebrating a Year of Safety: PLI Asheville’s “Bee-ing Safe” Milestone

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A Quality Recognition for the Quality Team

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Leadership Awards Program Winners for Q1 2024

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PLI New Operations Leadership Team Meet & Greet Luncheon

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Innovative Ideas for Branded Gift Card Package Inserts

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PLI NEW Webinar: Gift Card Fraud Prevention

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The Big Game Festivities

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Leadership Awards Program Winners for 2023 Q4

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A Team that Cares - PLI Customer Care Team

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The New Year - A Letter from our CEO to Employees

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Holiday Happenings at PLI Las Vegas

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A Year End Message from our CEO

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A Message from our CEO - Organizational Announcement

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PLI Asheville Holiday Signature Event and Quarterly Fireside Chat

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A Spooktacular Halloween at PLI

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PLI Announces New Leadership Awards Program

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PLI Forges Ahead with Progress of the New Manufacturing Facility, LV2

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PLI Awarded 2023 RGCA Company of the Year

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PLI Sponsorship and Attendance at RGCA Forum 2023

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PLI ASHEVILLE QUARTERLY FIRESIDE CHAT – CENTERS OF MANUFACTURING EXCELLENCE TRANSITION

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PLI ANNOUNCES NEW G&L MANUFACTURING AND ORGANIZATIONAL ALIGNMENT

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7 Reasons a Loyalty Card Can Help Your Business

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How Loyalty Cards Help Your Business

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Best Ways to Display and Sell In-Store Gift Cards

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How to Sell More Gift Cards

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7 Gift Card Scams to Look Out For

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A Holistic Approach on Shifting to a Sustainable Card Program

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7 Loyalty Card Benefits for Customers and Companies

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What Is Gift Card Marketing?

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Closed Loop vs. Open: What Is the Best Gift Card Program?

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How to Use Your Social Media to Sell Gift Cards

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Why eCommerce Businesses Need Physical Gift Cards

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How to Create a Retailer Gift Card Program

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Increasing the Value of Your Branded Currency

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Where can you find all the right information regarding sustainable materials for your card program?

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Making sense of sustainability in the card manufacturing world

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Your Source for Gift Card Packaging and Displays

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8 Reasons Why Hotel Key Cards Are Effective

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Ways to Increase Gift Card Sales During the Holiday Season

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PLI kicks off HITEC Dallas 2021 with Sustainability Announcement and Challenge

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The Top 5 Reasons to Work with PLI this Holiday Season

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PLI Boosts Minimum Wage to $17 at Asheville Location

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In 2021, Businesses Reach for the Sustainability Stars

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Boost retail sales with Moms, Dads, & Grads gift cards

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Save Money on Your Direct Mail Campaigns

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PLI Card Marketing Solutions Wins Finalist for Prestigious Élan Awards of Excellence

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PLI Introduces RFID Hotel Key Cards made with Recycled-PETG

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PLI Responds to Coin Shortage with Enhanced Solutions

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PLI Introduces 100% Plastic-Free Key Cards

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PLI Receives Green Business Challenge Award

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PLI Contributes to Recent ICMA Article

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PLI Helps Sweet Dreams, Full Plates Achieve Record Success

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PLI named to the Inc. 5000 list for the tenth year!

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PLI Celebrates National Small Business Week

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NEW Product! We have updated and added to our Welcome Key Card Collection!

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PLI wins 2019 Élan Awards of Excellence at ICMA

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Card Marketing for Restaurants and Cafés

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Card Marketing for Attractions and FECs

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The 2019 B2B Gift Card Market

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PLI Celebrates National Send a Card to a Friend Day

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2019 PANTONE of the Year

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NEW Product! PLI’s Quarry Collection

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Celebrate Small Businesses

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NEW Product! Leatherette Cards

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NEW Product! K-Box – Gift Card Box

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NEW! Motion Coat Video Released

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NEW Product! Standing Bag Card Carrier

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Roby Sanchez Joins PLI

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PLI Card Marketing Solutions Acquires Harvard Card Systems

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NEW Product! Handbag Carriers

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NEW Product! Cup n’ Card Carriers Hold Added Value

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Creativity: PLI’s 2018 Branded Calendar – Q4

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The Clear Value of Signage

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Designing for Life Events Can Trigger Gift Card Sales

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Increase Gift Card Sales with Just Because

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PLI Celebrates National Twins Days – Celebrate Multiples!

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Gift Cards Help Build Success – Independent Retailer Month

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Stability: PLI’s 2018 Branded Calendar – Q3

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Direct Mail and Gift Cards, A Perfect Match

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Cards With a Cause – Cause Marketing with PLI

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Aromatherapy – The Ultimate Feel Good Gift Card

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Winter Holiday Key Cards Celebrate the Experience

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Winter Holiday Gift Cards that Drive Results

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May 2nd is National Baby Day – Millions of Gift Card Opportunities

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Plentiful Opportunities with Fall Season Gift Cards

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PLI Recognized at ICMA’s 2018 Elan Awards

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Acuity: PLI’s 2018 Branded Calendar – Q2

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Zoos and Aquariums: A Branding Strategy that Patrons are Wild About

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Patriotic Key Cards Enhance the Experience

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Patriotic Inspired Gift Cards Untap Opportunity

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Fall Season Key Cards Color the Experience

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6 Reasons to Sponsor Event Key Cards

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National Hot Tea Month and Other Ideas to Celebrate Gift Cards

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PLI Releases it’s 2018 Branded Calendar

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Is your next event fast approaching?

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Love is in the Air – Valentine’s Day Gift Cards

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Unlocking the Mystery to Hotel Key Cards

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PLI Leads the Industry in Gift Card Fraud Prevention

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PLI named to the Inc. 5000 list for the eighth time!

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Letter from the Chairman of the Board, Bill Miller

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PLI Acquires PSA

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PLI Launches New Innovative Sustainable Chalk Substrate

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PLI, Smartrac and NXP Join Forces

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PLI Asheville Sets Company Minimum Wage at $13/Hour

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Mark Goldberg Retirement

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PLI Expands To Las Vegas

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CPI Card Group Sells Non-Secure Card Operations in Las Vegas, Nevada to PLI

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PLI Expands to Las Vegas

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